Market Opportunity. Today the market for luxury consumer goods in China is the second largest after that of Japan. Fueled by increasing numbers of Chinese consumers attracted to quality and design, China is expected to become the world’s largest luxury consumer goods market in the next 5 to 7 years and to maintain double digit growth for the foreseeable future.
Our Focus. Avant Capital is currently focused on assisting leading foreign brands to quickly enter and aggressively expand into the ever growing Chinese luxury consumer goods market. Through several years of on-the-ground presence, Avant Capital has developed key relationships with China-based institutional investors and industry players that have been actively investing in and building large distribution and retail networks in China and have expressed a strong interest in pursuing long-term investments in foreign companies selling luxury consumer goods. Leveraging on its relationships, Avant Capital provides foreign companies with capital for growth and helps them establish cooperative relationships or joint ventures with local industry players. Full or partial liquidity for entrepreneurs or family members is often possible.
Target partners. Avant Capital seeks to partner with foreign companies with the following characteristics:
- Established and well-known brands and products that appeal to demographics ranging from mid market to luxury;
- Sales of at least US$20 million outside of China;
- Focus on long term growth, as opposed to quarter to quarter results, and a business horizon of at least 5 to 7 years;
- Talented management team which is open to discuss creative and flexible solutions to achieve their desired entry and expansion in China.



